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"Don't Rush" is a song by British rap duo Young T & Bugsey featuring British rapper Headie One. The track was released on 9 November 2019 as the second single from the duo's debut mixtape Plead the 5th (2020).[2] The song was written by Young T & Bugsey and Headie One, and produced by Grades.[3] The song was a commercial success, peaking within the top 20 of the UK Singles Chart, and received a nomination for the Brit Award for Song of the Year in 2021.

"Don't Rush"
Single by Young T & Bugsey featuring Headie One
from the album Plead the 5th
Released9 November 2019
15 April 2020 (United States)[1]
GenreAfroswing
Length3:27
LabelBlack Butter
Songwriter(s)
  • Irving Adjei
  • Doyin Julius
  • Rashard Tucker
Producer(s)Grades
Young T & Bugsey singles chronology
"Strike a Pose"
(2019)		 "Don't Rush"
(2019)		 "Throw Me a Text"
(2020)
Headie One singles chronology
"Both"
(2019)		 "Don't Rush"
(2019)		 "Charades"
(2020)
Music video
"Don't Rush" on YouTube

Music video


The music video premiered on YouTube on 7 November 2019. It was directed by KLVDR and produced by Pulse Films. As of March 2021, the video had surpassed 70 million views on YouTube.[4]


Commercial performance


In June 2020, the track was certified as Gold by the British Phonographic Industry for exceeding chart sales of 400,000.[5]


TikTok challenge


The "Don't Rush" challenge went viral on TikTok in April 2020, with over 79,000 videos created as of 16 April 2020.[6][verification needed] The challenge, also known as the #DontRushChallenge,[7] involves people recording themselves in lounge attire, obscuring the screen (e.g., with a makeup brush), and then presenting themselves in a "going out" or "glammed up" attire.[8] Since its creation, the challenge has evolved. Many people have begun creating their own takes on the challenge (e.g. using different music, highlighting their unique careers,[9] or showcasing their culture) many celebrities, such as Marsai Martin,[10] have joined in on the trend.


Remixes


On 29 May 2020, a remix featuring Latin-R&B and dancehall artist Rauw Alejandro was released.[11] A second remix, featuring American rapper DaBaby, was released on 12 June 2020.[12] On 3 July 2020, a third remix featuring American rapper Busta Rhymes was released.[13] There is also a remix with Naika, who is most famous for Sauce.


Charts



Certifications


Region CertificationCertified units/sales
France (SNEP)[34] Gold 100,000
Portugal (AFP)[35] Platinum 10,000
Switzerland (IFPI Switzerland)[36] Gold 10,000
United Kingdom (BPI)[5] Platinum 600,000
United States (RIAA)[37] Gold 500,000

Sales+streaming figures based on certification alone.


Release history


Country Date Format Label Ref.
Various 9 November 2019
  • Digital download
  • streaming
 Black Butter Records [2]
United States 15 April 2020 Rhythmic contemporary radio [1]

References


  1. "Top 40/Rhythmic Releases". All Access. Archived from the original on 22 April 2020. Retrieved 22 April 2020.
  2. "Don't Rush (feat. Headie One) - Single by Young T & Bugsey". Apple Music. Retrieved 8 November 2019.
  3. "Credits - Don't Rush - Young T & Bugsey". Tidal. Retrieved 16 April 2020.
  4. Young T & Bugsey - Don't Rush (ft. Headie One) [Music Video] | GRM Daily, retrieved 2021-03-10
  5. "British single certifications – Young T & Bugsey ft. Headie One – Don't Rush". British Phonographic Industry. Retrieved 16 June 2020.
  6. "Don't Rush created by Young T & Bugsey feat. Headie One". TikTok. Retrieved 16 April 2020.
  7. Isama, Antoinette (7 April 2020). "The Real Reason the #DontRushChallenge Was Created". Teen Vogue. Retrieved 28 April 2020.
  8. Ware, Asia Milia (3 April 2020). "12 Best #DontRush TikTok Challenge Videos". Teen Vogue. Retrieved 16 April 2020.
  9. Balfour, Lorna. "Director's Cut: #DontRushChallenge". Instagram. Retrieved 2020-04-28.{{cite web}}: CS1 maint: url-status (link)
  10. Martin, Marsai. "Marsai Martin on Instagram: "@skaijackson @stormreid @erisbaker @shahadi @rieledowns @officiallexiunderwood @kyladrewatla @marsaimartin Song by: Young T & Bugsey…"". Instagram. Retrieved 2020-04-28.{{cite web}}: CS1 maint: url-status (link)
  11. "Don't Rush (Remix)".
  12. Powell, Jon (2020-06-12). "DaBaby jumps on Young T and Bugsey's "Don't Rush (Remix)"". REVOLT. Retrieved 2020-06-12.
  13. "Don't Rush (feat. Busta Rhymes) - Apple Music". Apple Music. Retrieved 3 July 2020.
  14. "Young T & Bugsey feat. Headie One – Don't Rush" (in Dutch). Ultratip. Retrieved 12 June 2020.
  15. "Young T & Bugsey feat. Headie One – Don't Rush" (in French). Ultratip. Retrieved 5 June 2020.
  16. "Headie One Chart History (Canadian Hot 100)". Billboard. Retrieved 23 June 2020.
  17. "Young T & Bugsey feat. Headie One – Don't Rush" (in French). Les classement single. Retrieved 23 June 2020.
  18. "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 7 May 2020.
  19. "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved 17 July 2020.
  20. "Young T & Bugsey feat. Headie One – Don't Rush" (in Dutch). Single Top 100. Retrieved 19 June 2020.
  21. "Young T & Bugsey feat. Headie One – Don't Rush". AFP Top 100 Singles. Retrieved 26 June 2020.
  22. "Young T & Bugsey feat. Headie One – Don't Rush". Swiss Singles Chart. Retrieved 21 June 2020.
  23. "MusicTopTR Uluslararası Listesinde 33. haftada LİDER." Retrieved 22 January 2021.
  24. "Official Singles Chart Top 100". Official Charts Company. Retrieved 19 June 2020.
  25. "Official Hip Hop and R&B Singles Chart Top 40". Official Charts Company. Retrieved 15 April 2020.
  26. "Headie One Chart History (Hot 100)". Billboard. Retrieved 23 June 2020.
  27. "Headie One Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved 24 June 2020.
  28. "Headie One Chart History (Pop Songs)". Billboard. Retrieved 3 August 2020.
  29. "Headie One Chart History (Rhythmic)". Billboard. Retrieved 27 July 2020.
  30. "RadiomonitorTR 2020 yılında en çok çalınan Uluslararası eserler Top20". Retrieved 22 January 2021.
  31. "End of Year Singles Chart Top 100 – 2020". Official Charts Company. Retrieved 5 January 2021.
  32. "Hot R&B/Hip-Hop Songs – Year-End 2020". Billboard. Retrieved 4 December 2020.
  33. "Rhythmic Songs – Year-End 2020". Billboard. Retrieved 4 December 2020.
  34. "French single certifications – Young T & Bugsey ft. Headie One – Don't Rush" (in French). Syndicat National de l'Édition Phonographique. Retrieved 1 October 2021.
  35. "Portuguese single certifications – Young T & Bugsey ft. Headie One – Don't Rush" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved October 3, 2021.
  36. "The Official Swiss Charts and Music Community: Awards (Young T; 'Don't Rush')". IFPI Switzerland. Hung Medien. Retrieved October 27, 2021.
  37. "American single certifications – Young T & Bugsey feat. Headie One – Don't Rush". Recording Industry Association of America. Retrieved December 16, 2020.


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