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"It's Everyday Bro" is a song by American YouTube personality Jake Paul, featuring a guest appearance from American social media collective Team 10. The members of Team 10 consist of Paul himself, Nick Crompton, Chance Sutton, Ivan and Emilio Martinez (Martinez Twins), and Tessa Brooks. The song was released on May 30, 2017, along with the music video. As of October 2021, the music video has over 286 million views and 5.4 million dislikes, making it one of the most disliked YouTube videos.

"It's Everyday Bro"
Single by Jake Paul featuring Team 10
Language
  • English
  • Spanish
ReleasedMay 30, 2017 (2017-05-30)
RecordedMay 30, 2017
Length3:40
Label
  • Team 10
  • Empire
Songwriter(s)
  • Jake Paul
  • Nick Crompton
  • Chance Sutton
  • Ivan Martinez
  • Emilio Martinez
  • Tessa Brooks
Producer(s)
  • Paul
  • Diego Farias
Jake Paul singles chronology
"Shakey"
(2015)
"It's Everyday Bro"
(2017)
"Ohio Fried Chicken"
(2017)
Team 10 singles chronology
"It’s Everyday Bro"
(2017)
"Randy Savage"
(2018)
Music video
It's Everyday Bro on YouTube

The song is a diss track that took aim primarily at fellow American Vine personality and Paul's former girlfriend, Alissa Violet, also partly taking shots at Swedish YouTuber PewDiePie, and American social media crews DigiTour and Magcon. He also takes a shot at Disney referencing his time as a cast member on Bizaardvark.[1]

The song was produced by Paul and the now-late[2] Diego Farias, former lead guitarist of Los Angeles-based progressive metalcore band Volumes.[3]

The song was released to a strongly negative reception, with criticism directed at its lyrics and rapping style. It is considered to be one of the worst songs of all time and to have kickstarted an era on the platform in which internet feuds were played out through diss tracks.


Reception and response


The song was panned, earning it the rank of 14th-most disliked YouTube video of all time. It was especially ridiculed for distinctive lyrics including "I just dropped some new merch and it's selling like a god church" as well as "England is my city" and "I Usain Bolt and run".[4][5] The Musical Hype rated the song 1 out of 5 stars and described it as an "atrocious, god awful single".[6] Despite the negative reception, the music video accumulated 292,780,800 views on Youtube as of 15/9/2022,[7] propelling the song to number two on the U.S. iTunes chart,[8] No. 91 on the Billboard Hot 100,[9] and a platinum RIAA certification.[10]

The music video ignited a wave of feuds that played out through diss tracks.[11] Among the most notable, on June 6, 2017, YouTuber and amateur rapper RiceGum and Alissa Violet replied with a diss track of their own called "It's Every Night Sis", which charted as high as 80 on the Billboard Hot 100 and also earned a platinum RIAA certification.[12][13][1]


Remix


On November 22, 2017, Paul released a remix of "It's Everyday Bro", featuring American rapper Gucci Mane, in place of Team 10. The remix came to a similarly negative reception (albeit on a smaller scale). It was released with another music video.[14][15]


Charts


Chart (2017) Peak
position
Canada (Canadian Hot 100)[16] 56
Scotland (OCC)[17] 42
UK Singles Downloads (OCC)[18] 58
UK Indie (OCC)[19] 25
US Billboard Hot 100[20] 91

Certifications


Region CertificationCertified units/sales
United States (RIAA)[10] Platinum 1,000,000

Sales+streaming figures based on certification alone.


See also



References


  1. Cirisano, Tatiana (1 September 2017). "How a YouTuber War Launched a Jake Paul Diss Track Onto the Hot 100". Billboard. Retrieved 5 November 2019.
  2. Kaufman, Spencer (6 February 2020). "R.I.P. Diego Farias, founding Volumes guitarist dies one week after exiting band". Consequence of Sound. Consequence of Sound. Retrieved 16 April 2020.
  3. "Volumes Guitarist Diego Farias Produced Jake Paul's "Its Everyday Bro", Now Over 100 Million Views". Rock Feed. August 23, 2017. Archived from the original on August 28, 2017. Retrieved February 10, 2019.
  4. Ohlheiser, Abby (26 July 2017). "Jake Paul doesn't need Disney. YouTube already gives him an army". The Washington Post. Retrieved 13 November 2019.
  5. Hathaway, Jay (26 July 2017). "Jake Paul gives you a new reason to hate him with 'England is my city'". The Daily Dot. Retrieved 13 November 2019.
  6. "Jake Paul, 'It's Everyday Bro' / Track Review". The Musical Hype. June 7, 2017.
  7. Paul, Jake (May 30, 2017). "Jake Paul - It's Everyday Bro (Song) feat. Team 10 (Official Music Video)". YouTube. Retrieved 5 November 2019.
  8. Crowley, Patrick (8 June 2017). "Jake Paul Reacts to Chart Debuts, Talks Inspiration for 'It's Everyday Bro' & Pop-Up Show". Billboard. Retrieved 5 November 2019.
  9. "Jake Paul Chart History (Hot 100)". Billboard. Retrieved 13 November 2019.
  10. "American single certifications – Jake Paul – It's Everyday Bro". Recording Industry Association of America. Retrieved November 30, 2020.
  11. Williams, Alex (8 September 2017). "How Jake Paul Set the Internet Ablaze". New York Times. Retrieved 5 November 2019.
  12. "Hot 100 Chart History: "It's Every Night Sis" by RiceGum featuring Alissa Violet". Billboard. Billboard. Retrieved 5 November 2019.
  13. "American certifications – RiceGum – Its Every Night Sis". Recording Industry Association of America. Retrieved November 5, 2019.
  14. Marr, Madeleine (22 November 2017). "Sex and the beach: Jake Paul's video with Gucci Mane is so Miami". Miami Herald. Retrieved 13 November 2019.
  15. Jake Paul - It's Everyday Bro (Remix) [feat. Gucci Mane], retrieved 2019-10-10
  16. "Jake Paul Chart History (Canadian Hot 100)". Billboard. Retrieved May 23, 2018.
  17. "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved January 26, 2019.
  18. "Official Singles Downloads Chart Top 100". Official Charts Company. Retrieved January 26, 2019.
  19. "Official Independent Singles Chart Top 50". Official Charts Company. Retrieved January 26, 2019.
  20. "Jake Paul Chart History (Hot 100)". Billboard. Retrieved November 13, 2018.



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