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Elliott Omar Power-Taiwo, simply known as Elliott Power (often stylised as ELLIOTT POWER), is an English recording artist and commercial director born and raised in West London.[1][2] Power released his debut single Sink/Swim in 2013 on Marathon Artists.[3] His debut album Once Smitten was released in 2016 as a Marathon Artists and Mo' Wax collaboration.[4] In 2015 The Elliott Power songs Sword Souls and On The Windrush were remixed by UNKLE and featured on Global Underground #GU41: James Lavelle Presents UNKLE Sounds - Naples compilation. [5] In 2022 Elliott Power received a nomination for a Primetime Emmy Award for Outstanding Commercial for Meta "Skate Nation Ghana" a film he co-directed alongside Bafic and Justyna Obasi.[6]

Elliott Power
Elliott Power at Somerset House, 2016
Background information
OriginLondon
GenresBritish Hip Hop, Experimental Hip Hop, Electronic, Industrial
Occupation(s)Songwriter, Rapper, Commercial Director
Years active2013-Present
LabelsMarathon Artists
(former)
Mo'Wax
(former)
Websiteelliottpower.com

Background


Elliott Power was born in Ealing Hospital in Southall, London, and was raised in Brentford, West London.[7] He attended Little Ealing Primary School, Isleworth & Syon Secondary School and the University of Roehampton. Power's Mother is of English and Irish descent, his Father is of Nigerian and Trinidadian descent.[8] Power met his production partner Dorian Lutz through a mutual friend when he was 15 years old. Dorian's uncle had a small recording studio just off Askew Road in Shepherd's Bush, West London.[9] Lutz had invited Power down to the studio, he described their first encounter in a written interview with Vulture:

I'd never been in a professional studio before, with a booth, mixing desk and proper mics and stuff and here was this 14 year old skinny kid, Dorian - setting everything up, using a mixing desk and engineering the whole session. From that day I knew he was a special talent.[10]

It wasn't until Elliott Power was 21 years old that he started taking music seriously, and started trying to shop his then-demo with little success.[11] Power went onto release his debut single "Sink/Swim" through Marathon Artists in May 2013.[12] Elliott Power went onto sign an album deal with Marathon Artists and released his debut album Once Smitten as a collaborative project with James Lavelle's Mo' Wax in February 2016.[13]

In 2020 Elliott Power directed a branded content film for Hennessy following the rise of the chess player Maurice Ashley,[14] the first black person to attain the title of Grandmaster.[15]

On 12 April 2021 vogue.com premiered Eartheater's Faith Consuming Hope music video directed by Elliott Power.[16] The video was filmed in Kyiv, Ukraine and depicts Eartheater as a runaway nun breaking free from religious dogmas of her childhood.[17]

Power directed the lead single Paper Doll from Miink’s second album Notice Me. Released on June 23, 2022, the music video explores the cultures and ideals of the enslaved blended on the long trans-Atlantic trips, creating new cultural practices, religions, and philosophies.[18] Paper Doll specifically looks at the themes of death and rebirth within this wider concept. The video was shot over a period of 12 hours in San Juan Texcalpan, Atlatlahucan, Mexico.[19]


Filmography as Director



Music Videos


Year Artist Title Ref.
2021 Eartheater "Faith Consuming Hope" [20]
2022 Miink "Paper Doll" [21]

Commercials


Year Company / Brand Title Notes Ref.
2020 Hennessy "Maurice Ashley, The Grandmaster" Branded documentary [22]
2021 Meta "Skate Nation Ghana" Co-directed with Bafic and Justyna Obasi [23]
2022 StockX "Own It" [24]

Discography


Elliott Power discography
Studio albums1
Music videos11
EPs3
Singles22
Mixtapes1

Studio albums


Title Details
Once Smitten
  • Released: 26 February 2016
  • Label: Marathon Artists, Mo' Wax
  • Format: Digital download, LP, CD, Streaming audio

Mixtapes


Title Details
The Grimace [25]
  • Released: 11 November 2022
  • Label: 'til death do us part
  • Format: Digital download, Streaming audio

Extended plays


Title Details
Murmur [26]
  • Released: 24 September 2015
  • Label: Marathon Artists
  • Format: Digital download, Streaming audio
Sword Souls (Remixes) [27]
  • Released: 18 March 2016
  • Label: Marathon Artists
  • Format: Digital download, Streaming audio
Kill Fee [28]
  • Released: 15 March 2019
  • Label: 'til death do us part
  • Format: Digital download, Streaming audio

Singles


Title Year Album
"Sink / Swim" [29] 2013 Once Smitten
"On The Windrush" [30] 2014
"Murmur" [31] 2015
"Once Smitten" [32] 2016
"Kill Fee" [33] 2019 Kill Fee
"Inferno" [34]
"Deep Breaths" [35] Non-album singles
"Vox Pop" [36]
"How You Mean?"
(featuring LYAM) [37]		 2020
"Me, Myself and Many" [38]
"Together" [39]
"Pressure" [40] 2022 The Grimace
"Not For You"
(featuring Callum Finn) [41]
"Glaring"
(featuring Bawo) [42]
"Guess Again..."[43]
"Behind the Eyes" [44]
"Prophecy" [45]
"Empty Threats" [46]
"The Grimace" [47]
"Precious Metal" [48]
"No Guts No Glory" [49]
"Half Light" [50]


Title Year Artist(s) Album
"Cowboys or Indians" [51]
(featuring Elliott Power, Miink and Ysée)		 2016 Unkle The Road: Part I
"Ar.Mour" [52]
(featuring Miink, Elliott Power)		 2018 The Road: Part II (Lost Highway)
"Ar.Mour (Ronin Dub)" [53]
(featuring Miink, Elliott Power)		 2020 Rōnin I

Guest appearances


Title Year Artist(s) Album
"You Don't" [54]
(featuring Elliott Power)		 2016 Formation Non-album single
"Farewell" [55]
(featuring Ysée, Eska, Elliott Power, Keaton Henson,
Liela Moss, Miink, Dhani Harrison & Steven Young)		 2017 Unkle The Road: Part I
"Arm's Length" [56]
(featuring Elliott Power, Miink and Callum Finn)
"Iter VI: Prologue" [57]
(featuring Elliott Power)		 2019 The Road: Part II (Lost Highway)
"Nothing To Give" [58]
(featuring Miink, Elliott Power)
"Iter IX: Epilogue / Tales of the City" [59]
(featuring Elliott Power)
"Farewell (Girls of the Internet Remix)" [60]
(featuring Ysée, Eska, Elliott Power, Keaton Henson,
Liela Moss, Miink, Dhani Harrison & Steven Young)		 2020 Girls of the Internet Remix
"Farewell (Amtrac Remix)" [61]
(featuring Ysée, Eska, Elliott Power, Keaton Henson,
Liela Moss, Miink, Dhani Harrison & Steven Young)		 Amtrac Remixes
"Farewell (Amtrac Rapid Remix)" [62]
(featuring Ysée, Eska, Elliott Power, Keaton Henson,
Liela Moss, Miink, Dhani Harrison & Steven Young)
"Farewell (Rōnin / Revisited)" [63]
(featuring Ysée, Eska, Elliott Power, Keaton Henson,
Liela Moss, Miink, Dhani Harrison & Steven Young)		 2022 Rōnin II
"Ar.Mour (Rōnin Def Mix)" [64]
(featuring Miink, Elliott Power)
"Arm's Length (Rōnin / Club)" [65]
(featuring Elliott Power, Miink and Callum Finn)

Uncredited appearances


Title Year Artist(s) Album
"Iter V - Friend or Foe" [66] 2017 Unkle The Road: Part I

Music videos



As lead artist


Title Year Director(s) Ref.
"On The Windrush" 2014 Sam Pilling [67]
"Murmur" 2015 Toby Dye [68]
"Once Smitten" 2016 Alex Hulsey [69]
"Kill Fee" 2019 Elliott Power [70]
"Inferno" [71]
"Banshee" [72]
"Guillotine Dream" [73]
"Deep Breaths" [74]
"Vox Pop" [75]
"How You Mean?" 2020 [76]
"Together" [77]


Title Year Director(s) Ref.
"Cowboys or Indians"
(UNKLE featuring Elliott Power, Miink and Ysée)		 2017 Warren Du Preez and Nick Thornton Jones [78]
"Ar.Mour"
(UNKLE featuring Elliott Power & Miink)		 2019 Dorçia Studio [79]
"Dot Ashby"
(Miink featuring Elliott Power)		 2020 N/A [80]

Awards and nominations



AICP Show


Year Nominee / work Award Result
2022 Meta "Skate Nation Ghana" [81]
Advertising ExcellenceWon
EditorialWon
Licensed Soundtrack or ArrangementWon
ProductionWon

British Arrows


Year Nominee / work Award Result
2022 Meta "Skate Nation Ghana" [82]
Editing Craft Bronze

Cannes Lions


Year Nominee / work Award Result
2022 Meta "Skate Nation Ghana" [83]
Editing Silver Lion

Ciclope Festival


Year Nominee / work Award Result
2021 Meta "Skate Nation Ghana" [84]
Color GradingGrand Prix Winner
Direction (91 to 180 Seconds)Finalist
CinematographyFinalist
EditingFinalist

Clio Awards


Year Nominee / work Award Result
2022 Meta "Skate Nation Ghana" [85]
Editing Gold
Direction Bronze
Cinematography Bronze

D&AD Awards


Year Nominee / work Award Result
2022 Meta "Skate Nation Ghana" [86]
Casting / Street Casting Yellow Pencil
Editing Yellow Pencil
Direction Wood Pencil
Sound Design & Use of Music Wood Pencil
Writing for Advertising Wood Pencil
CinematographyShortlist

Primetime Emmy Awards


Year Nominee / work Award Result
2022 Meta "Skate Nation Ghana" [87]
Primetime Emmy Award for Outstanding Commercial Nominated

References


  1. Cooper, Dale (18 November 2015). "I had a chat with Elliott Power about his release for Mo'Wax". Mo'Wax Please. Retrieved 2 April 2016.
  2. "Elliott Power's Profile". Ad Age. 14 September 2020. Retrieved 15 September 2020.
  3. Stanley, Sean (7 May 2013). "Premiere: Elliott Power - Sink/Swim". Dummy Mag. Retrieved 2 April 2016.
  4. Stewart-Lockhart, George (3 March 2016). "Elliott-Power-Once-Smitten/release/8172356". Discogs. Retrieved 2 April 2016.
  5. Kreps, Daniel (20 September 2015). "UNKLE's James Lavelle Readies New 'Global Underground' Mix". Rolling Stone. Retrieved 2 April 2016.
  6. "Skate Nation Ghana Meta". Emmys. 12 July 2022. Retrieved 12 July 2022.
  7. Monitors, The (12 February 2016). "Up in (the) smoke: Elliott Power". The Monitors. Retrieved 2 April 2016.
  8. Stanley, Sean (19 January 2016). "10 things that inspired Elliott Power's debut album 'Once Smitten'". Dummy Mag. Retrieved 2 April 2016.
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  14. Staff Writer (15 September 2020). "Your Shot: How Hennessy VS and Droga5 Brought the Story of the First Black Chess Grandmaster to Life". Lbbonline. Retrieved 4 January 2021.
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  16. Hess, Liam (13 April 2021). "Eartheater's New Music Video Is a Surrealist Trip to Another World". Vogue. Retrieved 13 April 2021.
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  39. "Together – Single by Elliott Power on Apple Music". iTunes. Retrieved 15 May 2020.
  40. "Pressure – Single by Elliott Power on Apple Music". iTunes. Retrieved 24 August 2022.
  41. "Not For You – Single by Elliott Power on Apple Music". iTunes. Retrieved 31 August 2022.
  42. "Glaring – Single by Elliott Power on Apple Music". iTunes. Retrieved 8 September 2022.
  43. "Guess Again... – Single by Elliott Power on Apple Music". iTunes. Retrieved 14 September 2022.
  44. "Behind the Eyes – Single by Elliott Power on Apple Music". iTunes. Retrieved 21 September 2022.
  45. "Prophecy – Single by Elliott Power on Apple Music". iTunes. Retrieved 28 September 2022.
  46. "Empty Threats – Single by Elliott Power on Apple Music". iTunes. Retrieved 6 October 2022.
  47. "The Grimace – Single by Elliott Power on Apple Music". iTunes. Retrieved 12 October 2022.
  48. "Precious Metal – Single by Elliott Power on Apple Music". iTunes. Retrieved 19 October 2022.
  49. "No Guts No Glory – Single by Elliott Power on Apple Music". iTunes. Retrieved 26 October 2022.
  50. "Half Light – Single by Elliott Power on Apple Music". iTunes. Retrieved 2 November 2022.
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  52. "Ar.Mour – Single by UNKLE on Apple Music". iTunes. Retrieved 29 January 2019.
  53. "Ar.Mour (Ronin Dub) – Single by UNKLE on Apple Music". iTunes. Retrieved 22 November 2020.
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  58. "Nothing To Give – Single by UNKLE on Apple Music". iTunes. Retrieved 20 May 2019.
  59. "Iter IX: Epilogue / Tales of the City – Single by UNKLE on Apple Music". iTunes. Retrieved 20 May 2019.
  60. "Farewell (Girls of the Internet Remix) – Single by UNKLE on Apple Music". iTunes. Retrieved 22 November 2020.
  61. "Unkle X Amtrac - Remixes – Single by UNKLE on Apple Music". iTunes. Retrieved 18 December 2020.
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  64. "Ar.Mour (Rōnin Def Mix) – Single by UNKLE on Apple Music". iTunes. Retrieved 31 August 2022.
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