"Brave New World" is a song by the English new wave band Toyah, fronted by Toyah Willcox, released as a single in 1982 by Safari Records. It promoted Toyah's 1982 studio album The Changeling and was a Top 40 chart success in the UK.
"Brave New World" | ||||
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Single by Toyah | ||||
from the album The Changeling | ||||
B-side | "Warrior Rock" | |||
Released | May 1982 | |||
Recorded | 1982 | |||
Genre | New wave | |||
Length | 5:31 (full album version) 3:41 (single and video edit) | |||
Label | Safari | |||
Songwriter(s) |
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Producer(s) | Steve Lillywhite | |||
Toyah singles chronology | ||||
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Music video | ||||
"Brave New World" on YouTube | ||||
The song was written by Toyah Willcox and Joel Bogen, and produced by Steve Lillywhite. Toyah has described it as "a sad love song, because I wrote most of it (...) after a tremendous row with my boyfriend. But I could never do a love song true to myself, because that's being selfish. I prefer what I call open lyrics, so that the kids can fit their own feelings to them... And so [it] is a love song, because I think everyone goes through the phase when they think no one in the world knows how hurt they are – experiencing a loneliness that no one knows, but everyone knows it".[1] The singer also opined that Bogen's guitar line in the song would subsequently be copied on records by other bands, including U2.[2]
"Brave New World" was released in May 1982 as the first and only single from The Changeling. It was available as a 7" vinyl single as well as a picture disc. The cover photograph was taken by Roger Charity and features Toyah in make-up painted by the artist Caroline Cohen.[2] The single included the exclusive non-album song "Warrior Rock" on side B, which was included in the 1999 CD re-release of The Changeling. The single edit of "Brave New World" featured on the 2005 compilation The Safari Singles Collection Part 2: 1981–1983. The single made it to the Top 40 in the UK Singles Chart, peaking at number 21 in June 1982. It also reached number 4 in the UK Independent Singles Chart.
The "Brave New World" music video was directed by David Mallett and used a shorter version of the track. The opening scene where Toyah comes out of the sea was filmed in Hastings.[3] Other parts of the clip were filmed later that day in front of the Battersea Power Station in London, picturing Toyah riding a white horse.[4] The video was inspired by David Bowie's "Ashes to Ashes".[5] Despite the apparent influence of Bowie's video, Toyah herself has denied any attempt to copy him: "I'd never dream of trying to be like Bowie, because he's the greatest".[1]
Chart (1982) | Peak position |
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UK Singles (Official Charts Company)[6] | 21 |
UK Independent Singles[7] | 4 |
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Singles |
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