"Like Ooh-Ahh" (stylized as "Like OOH-AHH"; Korean:OOH-AHH하게;RR:Ooh-Ahh Hage) is the debut single recorded by South Korean girl group Twice. It was released by JYP Entertainment on October 20, 2015, as the lead single from their debut extended play The Story Begins. It was written and composed by Black Eyed Pilseung and Sam Lewis.
Chorus part of "Like Ooh-Ahh", a "color pop" dance song, which is mixed with various genres.[1]
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"Like Ooh-Ahh" is described as a "color pop" dance track with elements of hip-hop, rock, and R&B.[1][2] The composition team included Black Eyed Pilseung and lyricist Sam Lewis, known for producing successful releases such as Miss A's "Only You".[3]
Music video
On October 20, 2015, the song's music video was released on JYP Entertainment's YouTube Channel. It was directed by production team Naive (Kim Young-jo and Yoo Seung-woo).[4][5]
The video begins with Twice in a run-down hospital filled with zombies. However, the members barely notice them and continue dancing and singing through the halls, the roof, a bus, and leading to a space eventually with the zombies themselves. It ends as one of the zombies hearing his own heartbeat and slowly turning back into a human.[6]
On November 11, 2016, it hit 100 million views on YouTube, making Twice the fourth K-pop girl group to reach this milestone, as well as the first debut music video to do so.[7] Twice became the first K-pop female act to have three music videos with 200 million views each, as "Like Ooh-Ahh" achieved this view count by November 2 the following year.[8]
Commercial performance
Twice performing "Like Ooh-Ahh" in February 2016
"Like Ooh-Ahh" debuted at number 22 on Gaon's Digital Chart until it reached its peak position at number 10, three months after its release.[9][10] It also peaked at number 6, 27 and 49 on Billboard charts' World Digital Song Sales, Billboard Japan Hot 100, and Philippine Hot 100, respectively.[11][12][13]
"Like Ooh-Ahh" surpassed 100 million streams in February 2017 and 2,500,000 downloads in July 2018 on Gaon Music Chart.[14]
Japanese version
On February 24, 2017, Twice officially announced that their debut in Japan was set for June 28. They released a compilation album titled #Twice which consists of ten songs including both Korean and Japanese-language versions of "Like Ooh-Ahh".[15][16][17] The Japanese lyrics were written by Yhanael.[18]
Kim, Myeong-seon. "트와이스, 평균나이 19세·최강 비주얼 그룹의 탄생". TV Report (in Korean). TV Report. Archived from the original on March 4, 2016. Retrieved August 15, 2017.
"2015년 44주차 Digital Chart". Gaon Music Chart (in Korean). Korea Music Content Association. Archived from the original on September 9, 2019. Retrieved August 15, 2017.
"2016년 04주차 Digital Chart". Gaon Music Chart (in Korean). Korea Music Content Association. Archived from the original on March 13, 2016. Retrieved August 15, 2017.
Daniel, C. (September 12, 2018). "GAON′s 관찰노트"[Gaon's Observation Notes]. Gaon Music Chart (in Korean). Korea Music Content Association. Archived from the original on September 13, 2018. Retrieved September 12, 2018.
Yoon, Min-sik. "Twice to debut in Japan". K-pop Herald. Herald Corporation. Archived from the original on February 27, 2017. Retrieved August 15, 2017.
"#TWICE". Naver Music (in Korean). Naver Corp. Archived from the original on January 2, 2018. Retrieved August 15, 2017.
"2016년 Digital Chart". Gaon Music Chart (in Korean). Korea Music Content Association. Archived from the original on August 15, 2017. Retrieved August 15, 2017.
"2017 Year-End Rankings". Billboard Japan (in Japanese). Archived from the original on May 11, 2019. Retrieved December 8, 2017.
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