"Pretend" is a song by American singer Tinashe. It was released as her second single from her debut album Aquarius.[3] The song, which was produced by producer Detail, features a guest verse from Harlem-based rapper ASAP Rocky.
A 23-second sample of "Pretend" by Tinashe featuring A$AP Rocky, where the chorus is heard.
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In an interview with Rap-Up, Tinashe talked about the concept behind the song. She said “The song with Rocky is definitely kind of a contemporary-sounding song, it doesn’t really sound like a lot of other songs on the radio, but it’s a midtempo feel and it’s kinda minimalistic in the track.”[4] And when speaking about the song's meaning, she said, ""Pretend" is basically about when you're in a relationship and instead of dealing with the stuff that you deal with in a relationship, you don't want to do that. You're just going to pretend that everything is fine. I think a lot of people can relate."[5]
"Pretend" is a pop song written by Tinashe, Lyrica Anderson and ASAP Rocky and was produced by Detail.[1][2]
Exclaim! editor Gregory Adams complimented the singers vocals saying "Her voice builds up to an emotional cry in the chorus, which finds her praising the concept of "a love that never ends."[7] Chris DeVille from Stereogum was less vocal about ASAP Rocky's appearance on the song but praised Tinashe by saying "her performance is the showstopper here."[6]
Music video
The song's official music video, directed by Jodeb, was shot on August 19, 2014[8] and released on September 29, 2014.[9]
Credits and personnel
Recording locations
Tinashe's vocals mixed at Larrabee Sound Studios, North Hollywood, Los Angeles
ASAP Rocky's vocals recorded and mixed at Clockwork Studios, Los Angeles
Aquarius (Liner notes). Tinashe. RCA Records. 2014.{{cite AV media notes}}: |access-date= requires |url= (help)CS1 maint: others in cite AV media (notes) (link)
"ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Change the chart to CZ – SINGLES DIGITAL – TOP 100 and insert 201439 into search. Retrieved September 30, 2014.
"ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 201439 into search. Retrieved September 30, 2014.
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