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"Sugar, Sugar" is a song written by Jeff Barry and Andy Kim. It was originally recorded by the cartoon band the Archies. This version reached No. 1 in the US on the Billboard Hot 100 chart in 1969 and remained there for four weeks. It also reached No. 1 on the UK Singles chart in that same year for eight weeks. The song became a hit again in 1970 when rhythm and blues and soul singer Wilson Pickett's version was listed on music charts.

"Sugar, Sugar"
A-side label of original 1969 U.S. vinyl release
Single by The Archies
from the album Everything's Archie
B-side"Melody Hill"
ReleasedMay 24, 1969 (Calendar label); Rereleased July 1969 (Kirshner label)
Recorded1969
GenreBubblegum pop[1]
Length2:48
LabelCalendar, Kirshner, RCA Records
Songwriter(s)Andy Kim, Jeff Barry
Producer(s)Jeff Barry
The Archies singles chronology
"Feelin' So Good (S.K.O.O.B.Y.-D.O.O.)"
(1968)
"Sugar, Sugar"
(1969)
"Jingle Jangle"
(1969)
Music video
"Sugar Sugar" on YouTube

The Archies version



Background


Produced by Jeff Barry, the Archies' "Sugar, Sugar" was originally released on the album Everything's Archie. The album was the product of a group of studio musicians managed by Don Kirshner. Ron Dante's lead vocals were accompanied by those of Toni Wine and songwriter Andy Kim. Together they provided the voices of the Archies using multitracking. The song was initially released in late May 1969 on the Calendar label (the same label as with the two previous Archies singles), achieving moderate chart success in the early summer in some radio markets. When the song was re-released in mid-July 1969 on the Kirshner label, it attained enormous success nationwide by the late summer/early fall.[2] The song was also made available, (along with two other Archies singles), on the back of boxes of Super Sugar Crisp cereal.

Upon the song's initial release Kirshner had promotion men play it for radio station personnel without revealing the group's name, as the Archies' previous single, "Feelin' So Good (S.K.O.O.B.Y-D.O.O)", had only reached No. 53 on the Billboard Hot 100 chart.[3][4] In an article published in The Washington Times, lead vocalist Ron Dante recounts that the label was removed from the record, taken to a top radio station (KYA) in San Francisco, where the Program Director was told: "Just play it! It's a mystery group".[5]

"Sugar, Sugar" is written in the key of D major.[6]


Reception


After topping the RPM 100 national singles chart in Canada on September 13, 1969 (where it spent three weeks), the single went on to spend four weeks at the top of the U.S. Billboard Hot 100 from September 20 through October 11.[3] It spent a total of 22 weeks in the Billboard Hot 100 and was the 1969 US number-one single of the year. The song was classified by the RIAA as a gold record in August 1969,[7] meaning it had sold one million units (the gold threshold was later lowered to 500,000).[8] It ranked #81 on Billboard's "Hot 100 60th Anniversary" chart.[9]

The single also spent eight weeks at the top of the UK singles chart and peaked at #1 on the South African Singles Chart.[10] On February 5, 2006, "Sugar, Sugar" was inducted into the Canadian Songwriters Hall of Fame, as co-writer Andy Kim is originally from Montreal, Quebec.[11]

Although official music recording sales certifications were not introduced in the United Kingdom until the British Phonographic Industry was formed in 1973, Disc introduced an initiative in 1959 to present a gold record to singles that had sold over one million units.[12] The awards relied on record companies correctly compiling and supplying sales information, and "Sugar, Sugar" was erroneously awarded a gold disc in January 1970 despite having sold approximately 945,000 copies, as RCA Records had informed Disc that one million copies had been shipped, but not all were sold.[12][13] Nevertheless, following the introduction of music downloads in 2004, "Sugar, Sugar" passed the one-million sales mark.[14] In April 2020 the song was certified Silver by the BPI for selling 200,000 units since it was made available digitally in November 2004.[15]


Charts



Certifications and sales


Region CertificationCertified units/sales
Germany 500,000[54]
Mexico 300,000[55]
United Kingdom (BPI)[56] Silver 1,040,461[57]
United States (RIAA)[58] Gold 3,000,000[59]
Summaries
Worldwide
1969 sales
6,000,000[60]

Personnel


The studio musicians on the Archies song are:


Wilson Pickett version


"Sugar, Sugar"
One of side-A labels of US single
Single by Wilson Pickett
from the album Right On
B-side"Cole, Cooke & Redding"
ReleasedApril 1970
Recorded1969
StudioCriteria (Miami)
GenreSoul
Length3:00
LabelAtlantic
Songwriter(s)Andy Kim, Jeff Barry
Producer(s)Dave Crawford, Jerry Wexler, Rick Hall, Tom Dowd
Wilson Pickett singles chronology
"You Keep Me Hangin' On"
(1969)
"Sugar, Sugar"
(1970)
"She Said Yes"
(1970)

Background


In 1970, American singer Wilson Pickett recorded a cover version of "Sugar, Sugar" in his Criteria Studios sessions. Pickett's rendition of the song was produced by Dave Crawford, Jerry Wexler, Rick Hall and Tom Dowd. The track was released by Atlantic Records as the second single from Pickett's tenth studio album, Right On.


Reception


Pickett's cover of "Sugar, Sugar" peaked at #25 on the Billboard Hot 100 chart. It also reached No. 4 on the R&B chart. The parent album Right On reached No. 197 on the Billboard 200 album chart. Pickett's recording was later used in the 1997 film The Ice Storm. In Canada, "Cole, Cooke & Redding" was the A-side and charted first, reaching #58 in April 1970.[61]


Chart performance


Chart (1970) Peak
position
Australia (Kent Music Report)[62] 77
U.S. Billboard Hot 100 25
Billboard R&B Chart 4
Canada (RPM) [63] 18

Personnel



Other versions



References


  1. "Sugar Sugar: The Birth of Bubblegum Pop – Various Artists – Songs, Reviews, Credits – AllMusic". AllMusic. Retrieved December 23, 2017.
  2. "50 Years Later, The Archies' 'Sugar, Sugar' Is Still 'Really Sweet'". Text.npr.org. Retrieved January 2, 2022.
  3. "Top 100 Songs | Billboard Hot 100 Chart". Billboard.com. Retrieved January 2, 2020.
  4. "The Archies - Feelin' So Good (S.K.O.O.B.Y-D.O.O)". Discogs. Retrieved January 2, 2020.
  5. "Archies singer Ron Dante: 'Cartoon Band Man'". The Washington Times. Retrieved April 13, 2020.
  6. Andy, Kim; Jeff, Barry; Archies, The (January 23, 2007). "Sugar, Sugar". Musicnotes.com. Retrieved June 2, 2021.
  7. "Gold & Platinum: Searchable database". Recording Industry Association of America. Archived from the original on June 26, 2007. Retrieved November 12, 2010.
    Search Artist: Archies
  8. Grein, Paul (May 14, 1989). "New Golden Rule: 500,000 Sales Mark for All Singles". Los Angeles Times. Retrieved November 12, 2010.
  9. "HOT 100 60TH ANNIVERSARY". Billboard. Retrieved September 30, 2019.
  10. Brian Currin. "South African Singles Chart". Rock.co.za. Retrieved December 27, 2010.
  11. "Sugar Sugar". Cshf.ca. Retrieved January 2, 2022.
  12. Smith, Alan. "UK First Charts & Silver Discs". Dave McAleer's website. Archived from the original on September 2, 2011. Retrieved November 4, 2010.
  13. "Stats and Facts: Million Sellers". The Official Charts Company. Archived from the original on April 16, 2008. Retrieved July 19, 2010.
  14. "Digital generation pushes the oldies into the million-sellers club". Music Week. September 6, 2010.
  15. "Award". BPI. Retrieved January 2, 2022.
  16. "Billboard Magazine, September 27 1969" (PDF). p. 80. Retrieved September 13, 2020.
  17. "Go-Set Australian charts - 4 October 1969". Poparchives.com.au. Retrieved September 13, 2020.
  18. "Every AMR Top 100 Single in 1969". Top100singles.net.
  19. "The Archies – Sugar Sugar" (in German). Ö3 Austria Top 40.
  20. "The Archies – Sugar Sugar" (in Dutch). Ultratop 50.
  21. "The Archies – Sugar Sugar" (in French). Ultratop 50.
  22. "Billboard Magazine, December 27 1969" (PDF). p. 41. Retrieved September 13, 2020.
  23. "Top RPM Singles: Issue 5955." RPM. Library and Archives Canada.
  24. "Billboard Magazine, January 3 1970" (PDF). p. 51. Retrieved September 13, 2020.
  25. Timo (August 13, 2015). "Sisältää hitin: Levyt ja esittäjät Suomen musiikkilistoilla vuodesta 1960: Artistit ANC - ARK". Sisältää hitin. Retrieved September 13, 2020.
  26. "The Archies – Sugar Sugar" (in German). GfK Entertainment charts.
  27. "The Irish Charts – Search Results – Sugar Sugar". Irish Singles Chart.
  28. "Classifiche". Musica e dischi (in Italian). Set "Tipo" on "Singoli". Then, in the "Artista" field, search "Archies".
  29. "Billboard Magazine, September 6 1969" (PDF). p. 103. Retrieved September 13, 2020.
  30. "Billboard Magazine, December 13 1969" (PDF). p. 77. Retrieved November 10, 2019.
  31. "Nederlandse Top 40 – Archies The" (in Dutch). Dutch Top 40.
  32. "The Archies – Sugar Sugar" (in Dutch). Single Top 100.
  33. "The Archies – Sugar Sugar". VG-lista.
  34. "Billboard Magazine, August 30 1969" (PDF). p. 68. Retrieved September 13, 2020.
  35. Kimberley, C. Zimbabwe: Singles Chart Book. Harare: C. Kimberley, 2000
  36. "Billboard Magazine, December 20 1969" (PDF). p. 73. Retrieved September 13, 2020.
  37. "SA Charts 1965–March 1989". Retrieved September 1, 2018.
  38. Salaverri, Fernando (September 1969). Sólo éxitos: año a año, 1959–2002 (1st ed.). Spain: Fundación Autor-SGAE. ISBN 84-8048-639-2.
  39. "Billboard Magazine, January 24 1970" (PDF). p. 88. Retrieved September 13, 2020.
  40. "The Archies – Sugar Sugar". Swiss Singles Chart.
  41. "World singles charts and sales TOP 50 in 58 countries: ARCHIES". Artsisteschartsventes.blogspot.com. December 25, 2016. Retrieved September 13, 2020.
  42. "Archies: Artist Chart History". Official Charts Company.
  43. "The Archies Chart History (Hot 100)". Billboard.
  44. "The Archies Chart History (Adult Contemporary)". Billboard.
  45. "Cash Box Top 100 9/13/69". cashboxmagazine.com. Retrieved September 13, 2020.
  46. "RPM Top Singles of 1969". Library and Archives Canada. RPM. July 17, 2013. Retrieved December 24, 2017.
  47. "Top 100-Jaaroverzicht van 1969". Retrieved September 3, 2020.
  48. "Jaaroverzichten – Single 1969". Retrieved September 3, 2020.
  49. "Top 20 Hit Singles of 1969". Retrieved September 2, 2018.
  50. "Top 100 Hits of 1969/Top 100 Songs of 1969". Musicoutfitters.com. Retrieved July 21, 2017.
  51. "Top 100 Hits of 1969/Top 100 Songs of 1969". musicoutfitters.com. Retrieved December 1, 2017.
  52. Archived January 25, 2019, at the Wayback Machine Cash Box Year-End Charts: Top 100 Pop Singles, December 27, 1969
  53. "Greatest of All Time Hot 100 Singles". Billboard. November 12, 2015. Retrieved August 1, 2018.
  54. "International - Cash Box - Germany" (PDF). Cash Box. Vol. 31, no. 31. February 28, 1970. p. 59. Retrieved March 3, 2021 via World Radio History.
  55. "International - Cash Box - Mexico" (PDF). Cash Box. Vol. 31, no. 34. March 21, 1970. p. 68. Retrieved March 3, 2021 via World Radio History.
  56. "British single certifications – The Archies – Sugar Sugar". British Phonographic Industry.
  57. Copsey, Rob (September 19, 2017). "The UK's Official Chart 'millionaires' revealed". Official Charts Company. Retrieved March 3, 2021.
  58. "American single certifications – The Archies – Sugar, Sugar". Recording Industry Association of America.
  59. Murrells, Joseph (1985). Million selling records from the 1900s to the 1980s : an illustrated directory. Arco Pub. p. 276. ISBN 0668064595. It got to No 1 for four weeks with 22 weeks in the bestsellers, abd by October passed the three million sale in the U.S.A.
  60. Murrells, Joseph (1985). Million selling records from the 1900s to the 1980s : an illustrated directory. Arco Pub. p. 276. ISBN 0668064595. It was also No 1 in many countries including Spain, Denmark, Norway, Belgium, Germany, and Mexico, and sales brought the global tally up to six million, making it the top disc of 1969
  61. "RPM Top 100 Singles - April 25, 2970" (PDF).
  62. Kent, David (1993). Australian Chart Book 1970–1992 (illustrated ed.). St Ives, N.S.W.: Australian Chart Book. p. 233. ISBN 0-646-11917-6.
  63. "RPM Top 100 Singles - July 4, 1970" (PDF).
  64. "Sakkarin". The Official Charts Company.
  65. "Sakkarin". The Irish Charts.
  66. "Sakkarin: Sugar Sugar". Offizielle Deutsche Charts.

Other sources



На других языках


[de] Sugar, Sugar

Sugar, Sugar ist eine Hymne der Bubblegum-Musik, gesungen von den Archies und verfasst von dem Erfolgsautoren Jeff Barry (Text) und dem Kanadier Andy Kim (Musik). Es war der erfolgreichste Hit des Jahres 1969.
- [en] Sugar, Sugar

[es] Sugar, Sugar

«Sugar, Sugar» es una canción del género bubblegum pop escrita por Jeff Barry y Andy Kim. Fue interpretada en 1969 por la banda de dibujos animados The Archies.

[it] Sugar, Sugar

Sugar, Sugar è una canzone del 1969 interpretata dal gruppo musicale immaginario The Archies, protagonista del cartone animato Archie e Sabrina. La canzone fu inserita nell'album Everything's Archie.



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